The library

Every case study since 2023, newest first. Pick a topic or just start at the top.

All issues

Strategy

Teams

Decisions

Focus

Oct 22

Strategy

·

AirAsia, from an airline to a super app

How a budget airline built a one-stop shop for the rest of travel.

Strategy

·

AirAsia, from an airline to a super app

How a budget airline built a one-stop shop for the rest of travel.

Oct 15

Focus

·

A week without meetings, and what it did to my calendar

Five empty days taught me more than the full ones.

Focus

·

A week without meetings, and what it did to my calendar

Five empty days taught me more than the full ones.

Oct 8

Teams

·

The quiet death of the all-hands meeting

Why the best-run teams stopped meeting as a crowd.

Teams

·

The quiet death of the all-hands meeting

Why the best-run teams stopped meeting as a crowd.

Oct 1

Focus

·

How I read 200 sources a week without drowning

The reading system behind every issue.

Focus

·

How I read 200 sources a week without drowning

The reading system behind every issue.

Sep 24

Decisions

·

The two-door test, and where it breaks

Most decisions are easy to undo. The hard ones are not.

Decisions

·

The two-door test, and where it breaks

Most decisions are easy to undo. The hard ones are not.

Sep 17

Strategy

·

Costco's $1.50 hot dog, and the math behind it

Why a warehouse club loses money on lunch on purpose.

Strategy

·

Costco's $1.50 hot dog, and the math behind it

Why a warehouse club loses money on lunch on purpose.

Sep 10

Strategy

·

How Duolingo turned a streak into a business

A small counter ended up doing more than any lesson.

Strategy

·

How Duolingo turned a streak into a business

A small counter ended up doing more than any lesson.

Sep 3

Teams

·

The two-pizza rule, twenty years on

The famous team size limit was about ownership, not pizza.

Teams

·

The two-pizza rule, twenty years on

The famous team size limit was about ownership, not pizza.

Aug 27

Teams

·

Hire for slope, not intercept

How fast someone improves matters more than where they start.

Teams

·

Hire for slope, not intercept

How fast someone improves matters more than where they start.

Aug 20

Decisions

·

Run the pre-mortem before the project, not after

Imagine it already failed, then ask why.

Decisions

·

Run the pre-mortem before the project, not after

Imagine it already failed, then ask why.

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